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If you haven’t attended a home show yet, let me share with you my most recent experience, so that you can determine if it might be worthwhile for you to attend one. It is a great place to get home improvement ideas under one roof. While home shows are usually not free to attend, the small investment of $10 or so per person can have a big payoff if you are actively looking for home improvement ideas.
Recently I attended my local Home And Patio Show and found over 200 vendors displaying everything from lighting fixtures to African violets. It’s impressive, there is so much to see and absorb, take some paper and pencil or a camera to document any great ideas that you want to capture.
There were many vendors that showcased outdoor patio treatments, including paving materials, pools, lighting, and outdoor kitchens. There were landscape architects that presented ways to create a landscape plan for your home. There were several vendors with hot tubs that could be installed in an outdoor deck.
Some vendors provide support services to homeowners such as security systems, insect control, and insurance. Others display tools and equipment that could be useful to a homeowner such as the Big Ladder. I have seen this product demonstrated several times and it still amazes me, how easily it converts from one size to another, can be supported on uneven surfaces, and can be used as scaffolding.
There were several vendors which displayed and demonstrated replacement windows, siding, and painting solutions. Yes, you can buy regular exterior paint or something called liquid siding, which is warranted to last longer than paint. If you want outbuildings such as sheds or saunas, this is the place to check them out.
One entrepreneur had created a heavy-duty liner which could be used as an insert for your SUV so you could carry rocks and logs without damaging the inside of your vehicle. After emptying your load, just wash out the liner with a hose, let it dry, and put it away. I was impressed, but I don’t have an SUV.
Another big area of focus was interior floor, kitchen counter, and kitchen cabinet choices. This is a great way to find out the latest materials and treatments that are available. If you have questions regarding something you’ve seen in magazines, take the magazine with you and ask away.
The show took me several hours to go through and I learned a lot. When you start, make sure you get a map or listing of the vendors. Mark which ones are a must visit from your perspective, and start walking.
It’s really important to stop and ask questions. It’s not a high pressure sales situation, just an opportunity to get some basic information and determine if you’d like to speak with someone from the company again. The representatives at the show want to answer your questions, otherwise it would be a very boring 2 or 3 day time for them.
Make sure to take a canvas bag with you, because you’ll be leaving with lots of goodies. This show I left with my canvas bag overflowing, a floor lamp and a yard stick. The lamp I purchased while the yardstick was a freebie.
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It’s difficult to be all over the place, so pick a few stages where your clients and possibilities are hanging out and post, offer, and remark routinely. To benefit from your endeavors, here are my main 7 significant methodologies to guarantee your image is getting ideal effect.
- Incorporate an Engaging LinkedIn Headline or Facebook Intro: Don’t state no doubt about it or a “Business Consultant.” Instead, tell individuals precisely how you can help them; for instance, “Publicist, Marketing Strategist and Brand Storyteller to Accelerate Your Sales and Profits.”
- Compose a Compelling Summary or About Section: Answer the inquiry, “what do you do?” As with all your advertising messages, compose from your client’s perspective. So what difficulties do you settle or arrangements do you give – which means the results that your clients get when working with you?
- Update Your Contact Info: Please, if you don’t mind please incorporate your telephone number, your total location in case you’re a retail facade (connection to Google Maps), and a connect to your Website. I’m most likely by all account not the only one who has been out and about looking for a specific store and feeling baffled as I look around attempting to discover a location or telephone number. Furthermore, also, I’ve shown up at shut down stores, despite the fact that their hours are recorded as being “OPEN.” If you change your working hours, change your Website and all online media postings!
- Use Brand Images: When it comes to designs, make certain to utilize an expert headshot and not a charming picture of your canine. Truly! This is your image we’re discussing. Incorporate a marked cover photograph or foundation picture too – don’t leave the default blue foundation (LinkedIn) or clear space. This could be your initial introduction – make it an extraordinary one!
- Modify Visual Content: Each social stage has its own plan norms with regards to realistic size, so make certain to estimate your illustrations in like manner. I use Canva to make my illustrations as they make it easy to resize a picture for different stages with a brisk snap of a catch and a couple of minor plan changes.
- Offer Your Videos: According to LinkedIn master. Goldie Chan, recordings get shared multiple times more than static pictures. Make short (one to two minutes or less) recordings that explain a point, show a thing or two, or offer a supportive tip. Add your logo and a source of inspiration.
- Make a Social Media Calendar: By making a system of posts, you can without much of a stretch offer substance that resounds with your crowd and advances your image adequately. Utilize an Excel accounting page or download a free format online to begin. Rundown the items and administrations that you need to advance every week alongside motivations (Motivation Mondays or Fun Fridays), client stories, blog entries, video tips, shared articles, and so on The rundown is interminable. Making a structure for every week or every month removes the cerebral pain from choosing what to post every day and guarantee you’re not very salesy. These are “social” stages, not a business call.
That is The Strategies For Greater Social Media Impact. I hope this article could help you to develop your business.